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Alerts on improvement potential right in front of you.
Credit Assure™
Immediately see if your applicants might qualify for better rates and terms – it’s all right in the credit report.
Look for the +
If you spend time with credit reports, applicants’ improvement potential is likely right before your eyes. We’ll show you the improvement potential for Experian, Transunion and Equifax scores.
Build detailed improvement plans
There’s a big difference between potential and making things happen. That’s why we make it easy to go from a potential score to an actionable plan that can help applicants secure better rates and terms.
Latest Credit Insight
For mortgage professionals, there's nothing more frustrating than turning away clients who don't qualify. They share promising stories about their credit history, income, and assets, but when the documents arrive, the numbers tell a different tale. The disconnect often stems from consumer-facing credit scores that paint an incomplete picture, failing to align with the strict requirements of mortgage credit scoring.
But what if these clients didn't have to walk away? What if there was a way to transform a "no" into a "not yet" and keep potential homebuyers in your pipeline? Credit optimization emerges as a game-changing solution, offering immediate, actionable steps to improve credit scores and qualify for mortgages.
The traditional approach of asking clients to try again in six months or suggesting they continue renting leaves both parties empty-handed. In contrast, credit optimization provides a structured path forward. An impressive 73% of borrowers can boost their credit score by 20 points or more in just 30 days using targeted optimization strategies. This isn't about overnight miracles—it's about leveraging data-driven insights to make strategic credit improvements.
For loan officers and real estate agents, credit optimization isn't just about helping clients—it's about building a stronger business. Better credit scores lead to lower interest rates, higher loan amounts, and more options for borrowers. For lenders, it means presenting lower-risk applicants to investors. For agents, it means keeping potential buyers in the pipeline instead of losing them to the rental market.
The beauty of credit optimization lies in its versatility. Whether working with someone who barely missed qualifying or a borrower seeking the best possible terms, the process can benefit anyone looking to maximize their borrowing potential while minimizing costs. In an industry where relationships matter, being the professional who helps clients achieve their homeownership dreams—rather than simply turning them away—creates lasting value for everyone involved.